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Saucery is an Indian brand of cooking sauces, dips, and spreads that sells online as well as through modern trade stores. The brand hinges on its promise of products made from fresh and natural ingredients sold at affordable prices.
Saucery needed a brand identity and packaging design that spreads its brand proposition without appearing to be an unaffordable luxury item.
Following the brand identity, packaging and communication design, the eCommerce website and marketing creatives were also developed.
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